If 2025 is a new record year for EVs, with an increase in sales, it is also the year that marked an important milestone in the international development of OMODA & JAECOO. In a press release from the manufacturer, the brand, a subsidiary of the Chinese group Chery, looks back on the year that has just ended and claims to have sold more than 800,000 vehicles worldwide in 32 months, including 380,000 units sold in 2025 alone. These figures reflect the brand’s rapid expansion in a number of key markets, particularly in Europe.
A global presence extended to 64 markets
According to this press release, the brand owned by Chery, China’s leading car exporter for over twenty years, is now present in 64 international markets, after starting operations in 22 new countries in 2025. This rapid expansion is taking place in Asia, Latin America and Europe, with contrasting results depending on the region.
In South-East Asia, the brand is highlighting a number of commercial achievements. In Thailand, OMODA & JAECOO said that in November 2025 it had achieved the number one position in sales of pure electrified vehicles. In Indonesia, OMODA & JAECOO announced that the JAECOO 5 EV had exceeded 10,000 orders in just one month, a sign of a rapid start to sales in this market.
In Latin America, OMODA & JAECOO also made significant progress. In Chile, the OMODA 5 and JAECOO 5 models were named « most recommended vehicles of the year » by Autocosmos Chile, a Chilean automotive media outlet.
Europe, the main vector for expansion according to the manufacturer
But what is certain is that Europe is a priority area for development. OMODA & JAECOO claims to have sold more than 200,000 cars in Europe since 2024, including 135,000 registrations in 2025. The brand is now present in 16 European countries.
Among the most dynamic markets are the UK, with 53,606 registrations announced for 2025, and Spain, with 23,697 units over the same period. These figures, communicated by the manufacturer, testify to its ambitions in these markets, even if they are not yet fully reflected in the public European sales rankings.
Rapidly accelerating electrification
It’s not just the expansion into other territories that’s making progress: the electrification of the Chinese group’s vehicle fleet is also booming. In terms of technology, OMODA & JAECOO is highlighting a clear increase in its electrified sales. By 2025, the manufacturer claims to have sold 200,000 electrified vehicles (EV, HEV and PHEV), or more than 50% of its annual sales, representing growth of 585% compared with 2024.
This momentum is based in particular on SHS (Super Hybrid System) technology, available in hybrid and rechargeable hybrid versions, which the brand presents as an intermediate solution adapted to the expectations of European markets in terms of fuel efficiency, range and versatility of use.
Heading for France in 2026
After structuring its network in several European countries, OMODA & JAECOO is preparing its arrival in France. The commercial launch is scheduled for spring 2026, with a network of more than 70 distributors and approved repairers from the outset, and the aim of gradually increasing the number of distributors throughout the country. These sales and maintenance outlets will be located throughout France, as well as in certain French overseas departments and territories.
The French plant is part of a wider strategy aimed at achieving complete coverage of the European Union by the end of 2026, according to the manufacturer’s stated objectives. The range offered will be based on the complementary nature of the OMODA models, which focus on design and urban use, and the JAECOO SUVs, positioned for more versatile uses.
A strategy to be confirmed in the European market
OMODA & JAECOO’s ambition is to position itself as a credible new player in electrified mobility in Europe, with strong growth in claimed volumes, electrification already accounting for the majority of its sales and a rapid deployment strategy. However, the success of this strategy will depend on its ability to turn these announcements into sustainable results, particularly in demanding markets such as France, where the competition is already well established.
