With over 11,000 registrations in March 2026 and a total of 24,751 vehicles in the first quarter, Leapmotor has made a significant breakthrough in Europe. The Chinese brand, which entered the European market less than two years ago, is now a major player in the European rankings. These figures demonstrate a genuine acceleration beyond a mere presence.
March 2026: one of the brand’s best months outside China
Let’s look at the figures: in March 2026, Leapmotor recorded over 11,000 registrations in Europe. This represents a 31% increase compared to February 2026, and a 754% increase compared to March 2025. So yes, these figures may seem staggering, but they need to be put into context. Indeed, Leapmotor only began its European operations in September 2024, followed by its expansion into the UK in March 2025.
What these figures reveal is a genuine surge in commercial activity, with a distribution network currently being established and models that are beginning to attract their target customer base. By March 2026, Leapmotor’s market share of electric passenger cars had reached 3.2% across Europe. Given how recently the brand entered the European market, this figure is particularly telling.
Markets where Leapmotor already has a significant presence
One of the figures reported by the Stellantis-owned brand is that, depending on the country, the brand is not growing at the same pace everywhere. Whilst its market share is still minimal in some countries, in others it is already impressive.
Italy is the most striking example: Leapmotor claimed a 33.5% market share of electric passenger cars there in March. Behind it, Poland stands at 5.4%, Spain at 2.3%, the United Kingdom at 2.2%, Austria at 2%, the Netherlands at 1.9%, Germany at 1.8%, Portugal at 1.6% and finally France at 1.12%.
Across the nine major European markets, Leapmotor even climbed to second place in the rankings for electric vehicle sales to private customers in March 2026, with a 7.6% market share – a rise of twenty places compared with March 2025.
A whole quarter of strong growth
Total sales for the first quarter of 2026 stood at 24,751 vehicles. Compared with Q4 2025, this represents an increase of 39%. Compared with Q1 2025, this is 706% higher.
These two comparisons tell two different stories. The 706% year-on-year increase suggests that the brand was starting from a very low base at the beginning of 2025, which puts the raw figure into perspective. However, the 39% increase compared with the previous quarter shows a steady acceleration, quarter after quarter.
And whilst it is commonly believed that the Chinese brand is not yet a market leader in Europe, the press release proves the opposite, as Leapmotor ranks among the top three in electric vehicle sales to private customers in the first quarter of 2026.
A core range led by the T03 and the B10
Leapmotor’s momentum in Europe is driven primarily by two key models. The T03, an electric city car in the A-segment, is the mainstay of the brand’s sales: as the brand’s best-seller, it accounts for 56.4% of the market share in its segment and ranks in the top 10 across all vehicle types. With a simple, accessible and competitive offering, it meets a demand that is still not sufficiently met by European manufacturers, despite increasingly visible efforts from several automotive giants.
Alongside it, the B10 marks the brand’s first move into a higher market segment. This newer electric C-SUV had already climbed to fourth place in retail sales within its segment by March 2026, confirming the brand’s ability to establish itself in more premium segments. In line with this expansion strategy, the imminent arrival of the B10 e-Hybrid range-extender, expected in May, should help attract customers who are still hesitant about fully electric vehicles.
A brand that’s here to stay, not just a passing fad
As you can see, these figures demonstrate a clear transition from an emerging start-up to a major player in the European electric mobility sector. It is important to remember that behind the figures lies the infrastructure. Leapmotor has rolled out a network in Europe that now exceeds 800 sales and service points, according to the brand’s communications, compared to 450 across 14 countries announced just a few months ago. This expansion of the sales network is what makes the growth in registrations credible over the long term. Because whilst you can double your sales in eighteen months, you cannot sustain that in the long run without having built the capacity to deliver, maintain and retain customers.
The results for the first quarter of 2026 show that Leapmotor’s gamble is beginning to pay off. The brand is fast becoming a force to be reckoned with.
